Reservations
Tie Down Guidelines
Blower Guidelines
Survey the Site
Grass Setup
Hard Surface Setup
Slopes
Inflatable Set-up
Connecting the Blower
Securing the Tethers
Anchoring the Inflatable
Wind Advisories
Inflating the Inflatable
Standard Inflatable Inspection Requirements
Disassembling the Inflatable
Drying Wet units.
Safety First
Handling an Accident
Inflatable Maintenance and Repair
Part Six:Identifying Your Target Audience and Positioning
How to Develop Your Marketing Strategies
Identifying Your Target Audience
How to Find your Competitors
SWOT Analysis
Adjusting Your Position with the Competition
How to Develop your Value Proposition
Part Seven: Effective Marketing Methods and Strategies
Determining Your Marketing Budget
Geographic Targeting
How to get Free or Low Fee Marketing
Online Directory Listings
Press Releases
Signs and Stationery to Use
Marketing Collateral
Designing Effective Marketing Flyers
Which Print Media to Use
How to Effectively Use Direct Mail
Direct Mail – Postcards
How to Effectively Use Email
Email Marketing
How to Promote Using Your Website
Search Engine Optimization
Search Engine Marketing
Unique Marketing Tips and Ideas
Ways to Stand Out From the Competition
Offering Discounts
Customer Referrals
Part Eight:Expanding Your Business Using Strategic Alliances
Employees or Contractors
Hiring Tips
Having Well Trained Customer Service Staff
Finding and Dealing with an Accountant
Part Nine: Where to Get More Information
Membership Organizations